Cafepress

Posted by Allan L. Murdock in Cafepress
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Cafepress

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One of the main online sites podcasters use to sell their swag is CafePress (www. cafepress.com). Both of us—Mur at www.cafepress.com/geekfu_ag and /isbw and Rob at www.cafepress.com/podcast411—have CafePress store pages. The reasons so many people choose CafePress is that there are no upfront costs, and CafePress has a wide variety of items beyond tshirts. You simply upload the image(s) you want printed on a tshirt, sweatshirt, coffee mug, or even a light switch In this section I describe two methods of creating a store: • For those who'd like to sell tshirts, clothing or other items that you've designed, I walk through using CafePress to build your store (below). • To sell other goods and services, or to create a

true.shopping cart experience for your customers, try using Google Checkout. Warning! If you want to create an online store on your iWeb site, then you should host your site somewhere other than on MobileMe. The MobileMe terms and Selling your creative work: CafePress If you're a creative artist and you just want to sell a few examples of your work to family and friends, CafePress might be just what you need. If you already have an account with PayPal and regularly use its payment services for sales on eBay, it makes sense to open a PayPal store. If you use Microsoft products, such as Expression Web, to create your web pages, Microsoft Small Business Center is a good option for creating an online sales catalog Earn in your

Coffee.Break with Cafepress 32 tIpS for SuCCESS Go for Humor There's no shortage of places to buy coollooking tshirts and often for prices cheaper than those available through CafePress. What you can offer in your store though are products that are completely unique, which can't be found anywhere else and which potential customers feel they simply must have. Humor is often capable of creating that musthave appeal so if you can add a touch of whimsy to your The really interesting part is that Cafe Press encourages you to use its system to open an online store to sell your own customized goods. You can add whatever markup you would like to the base prices and promote your goods in a personalized online store on CafePress.com,

while.the company handles all order taking, manufacturing, delivery, and customer service. A basic store (limited to a few items) is free, and an upgraded one that can offer more products and allows increased Then, when you sell products, you essentially earn royalties — that's what CafePress calls your profit — and pay a percentage of your monthly sales to CafePress. In this service plan, you pay 10 percent of sales (or royalties), up to $10. In other words, $10 is the max you will ever pay per month. ✦ Prepay: You pay your fees as a set amount, ahead of time. You can pay $6.95 per month or receive a small discount for paying several months in advance. If you pay a full year in advance, through CafePress such as

T—shirts,.sweatshirts, bags, mugs, posters, and more, or you can sell merchandise with designs offered by CafePress on them. When you sign up with CafePress, you get your own CafePress storefront, which you can link to from your blog, so your blog visitors can view and purchase your items. CafePress handles all the logistics of the merchandising program. Purchased products are produced on demand and shipped directly from CafePress to the CafePress.com 24. politiclothes, www.CafePress.com 25. Everybodyshirts, www.CafePress.com 26. OBAMA_ALIEN, www.cafepress.com Of course, for some dissidents from the hegemonic version of the American dream, this image of Obama as an alien might have worked in Obama's favor. Gloria Anzaldúa

speaks.of identifying favorably with aliens, Anzaldúa, Gloria. Interviews/Entrevistas. Ed. AnaLouise Keating. New York: Routledge, 2000, p. 40. Curiously, the New York Observer Cafepress is a great addon for an existing website, particularly those that have a community attached to them. It is free to sign up and you can give it a look and feel that matches your main site. It allows you to sell a range of merchandise including tee shirts, hats, jumpers, mugs and even mouse mats. You could even customise the merchandise you sell with your own logos, images, brands and trademarks. When you do this, other people with Cafepress shops are also able to sell your