Design Your Own Business Cards

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Design Your Own Business Cards

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The Little Book of Business Cards presents an unparalleled source of inspiration. In these pages, David E. Carter has gathered more than 260 representative examples of effective business cards and matching letterhead sets.Discusses the factors that make a logo successful by analyzing the research, brainstorming, sketching, and stylistic experiments that led to its development.A sales and marketing expert shows how to use the simple business card as a networking tool, from the first introduction to closing the deal. Illustrations throughout.Start out with a small packet of business cards until you see how many you use over a period of time. Then order more. Decide ifyou want to include an address or if you wish to use only your phone

number,.website address, and email address. You should also include a USP statement on your business card. A USP—unique selling proposition—is a statement about what your business does for your client. You should design your own logo—or hire someone to design it for you— and free advertising on the Web through companies with other things to sell, and if you put their link on your site, they will crosslink for you free.” Search engines will connect you to other links. Google will put you on free so, consequently, other people pay for your presence there. DESIGN YOUR OWN CARDS AND BROCHURES Design your own business cards and brochures online and have the online vendor print them. If you are artistic and want to do the entire

piece.yourself, you can Spend time researching with colleagues, family, friends and prospective customers and get their reactions to your intended name. Better to spend time now rather than having to change it later. “A good name, like good will, is got by many actions and lost by one.” Lord Jeffery Business cards and letterheads Your brand image is also represented by the quality of your business stationery. Once you have a business name you can design and print business cards and business stationery.This is a prescriptive, practical system based on the author's reallife experience of going from unconnected to connected in a short period of time.Graphic designers have a real competitive edge over others in this field because

of.their design skills. This additional service allows graphic designers to advertise or offer special rates and prices for printing. The types of items vary: • Business cards • Calendars • Envelopes • Books • Letterheads • Booklets • Invoices • Catalogs • Statements • Labels • Brochures • Posters • Presentation folders • Rubber stamps • Signs • Continuous forms • Fliers • Postcards As a graphic designer offering Trying to create a logo on your own may seem like the best way to avoid the high costs of going to a professional design firm, which will charge thousands for a logo alone. However, be aware that Business. Cards. Once you have your logo, it's time to apply it to the marketing items you

will.use most, such as business cards. A good business card should convey the overall image of your business—not easy, considering the card measures only two inches by three inches. How can you and print your own business cards. This is an easy, inexpensive way to go when first As your business grows and as your budget permits, consider adding a logo to your business cards and other materials. A welldesigned logo creates a lasting Once you design your logo, keep in mind that you will be using it on all your forms and marketing materials, including invoices, brochures, letterhead, labels, and any other forms you develop (3). Your logo can also be incorporated into 

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